In-store merchandising execution is one of the top challenges for retailers. OFL has the merchandising solutions to ensure excellent execution. Current Situation In today’s complex retail environment, in-store merchandising execution can often be challenging for store associates to carry out efficiently. Some common day-to-day challenges for store associates include issues with front facing and re...
OFL is currently rolling out PC Beverage Shelf Glide in chains of major Chinese convenience store brands! Merchandising issues to solve were: 1.Products located on very narrow shelves. So when the first 1-2 rows of are shopped down the products suffer from ‘perceived out-of-stock’. 2.Unique packaging design and shape needed to be considered. 3.The company evaluated a spring-pusher system to achiev...
Private label brands, once thought as inferior products, have substantially increased in market share over recent years. Today Private label is more influential than ever in even determining store choice of shoppers. Some facts about private label performance: 1.$153 billion in sales for 2022 across edible and non-edible retail outlets. 2.Private label sales are expected outgrow national brands in...
Drink is a Key Revenue Driver for Convenience Stores The convenience store channel is the key to beverage sales. In the past few years, beverages have become the second largest contributor to convenience stores after cigarettes. Especially in summer, beverages are in great demand, ahead of snacks and daily necessities. Wait. Beverages are the main reason why 40% of people enter a convenience store...
Buyers prefer a clean, safe and well organized store with shelves that are well merchandised and look good. Shelves that are shopped down are not inviting and create a bad impression of the store (disorganized). Nobody really wants to shop these shelves. Buyers spend only 5 Minutes in a C-Store. They want to find what they are looking for quickly and efficiently. Buyers research reveals that a buy...
As early as 2006,OFL established a research and innovation team in China to create a brand of roller shelf in China, and started to develop a product that can automatically slide to the front (front row) while taking out the products in the front row. Display props, what kind of name to give it when it first came out, became a headache at that time. Guangdong OFL Automatic display Shelf Co.,Ltd. w...
Starting from 2021, GENKI FOREST will shift its channel focus to offline, laying retail cabinets in convenience stores, hypermarkets and other channels.In March this year, GENKI FOREST fifth self-built plant began to put into trial production, with a total capacity of more than 5 billion bottles a year.The above channels are no longer enough to consume such a large capacity, GENKI FOREST to the ca...
At present, the entire Chinese consumer market is ushering in the opportunity for the development of its own food brand business. The food market is a standard product market for industrial production. In fact, it is the most difficult to establish a differentiated category market in the entire supermarket field. The trouble is that supermarkets must have passenger flow and profits, and food busin...
Hello friends of OFL: The Dragon Boat Festival is approaching. According to the "2022 Holiday Arrangements Announced by the General Office of the State Council", combined with the company's actual situation, the notice on the 2022 Dragon Boat Festival holiday arrangements is as follows: On June 3, 2022 (Friday), there will be a one-day holiday for the Dragon Boat Festival. Here, OFL reminds everyo...
Guangdong Ofl Automatic Display Shelf Co., Ltd. is a national high-tech enterprise focusing on the innovative R&D, production and sales of Actrylic Flex Shelf Display products. For more than ten years, focusing on solving the difficulty of tally in supermarket display, it has pioneered a series of roller shelf. The shelf products meet the needs of automatic tally in various scenarios such as c...
My country has a vast territory. In the convenience store industry, in 2002, there were five convenience companies that began to take shape in my country, all of which were domestic-funded convenience companies in Shanghai, including: Lianhua Express convenience (1045), Kedi convenience ( 706), 21st Century Convenience (504), Haode Convenience (503), Liangyou Convenience (472). The evolution of co...
The Coca-Cola Company, a partner of OFL, released its results for the first quarter of 2022. In the uncertain environment this year, the world's largest beverage company still achieved double growth in revenue and profit. Where there's a Coca-Cola freezer, there's an ofl Roller Shelf Guangdong OFL Automatic Shelf Technology Co., Ltd., as an authorized supplier of Coca-Cola, mainly supplies Coca-Co...
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